Sauror AI documentation
Sauror AI is a GEO (generative engine optimization) software that measures whether AI assistants such as ChatGPT, Google AI, Gemini and Perplexity name and cite your brand when your buyers ask them questions.

What Sauror AI shows
Sauror AI (sauror.com) is a SaaS made by Marc Hemat, trading as Sauror (France). The app runs at app.sauror.com.
For the questions (prompts) your buyers ask, Sauror AI shows:
- whether AI assistants name your brand, and how often;
- which competitors they name instead of you or next to you;
- which sources (web pages) they cite.
Collection
Collection is automated. There is nothing to install: no browser extension and no Chrome extension. Measurement runs every two weeks. Each prompt is asked 3 times per assistant at each collection.
The two parts of the app
The app has two parts:
- Measure: "Overview", "Sources", "Prompts".
- Act: "Next moves" (the next actions to improve your GEO), "Content gaps" (why a competitor is mentioned and you are not), "My pages" (your site pages and how they perform), "Content" (content created for GEO).
The "Overview" screen
The "Overview" screen shows:
- "Visibility": the share of analysed answers that name you.
- "Share of voice".
- "Positioning": your rank among the brands that are named.
- Time ranges "30d", "90d" and "6M", plus "Export" and "Share" buttons.
- A chart of brand ranks over time, a "Right now" ranking of the top brands, and a "Visibility ranking" table.
Company
Sauror, SIREN 942946419, founded 3 September 2026, France. Official accounts: linkedin.com/company/sauror, X @Poukyou and @OnKizuo. Contact: contact@sauror.com.
Read next
- 01How Sauror AI measures AI visibilitySauror AI asks the questions your buyers ask to AI assistants every two weeks, then records which brands each answer names and which sources it cites.
- 02AI assistants tracked by Sauror AISauror AI can track seven AI assistants: ChatGPT, Google AI, Gemini, Perplexity, DeepSeek, Claude and Grok.
- 03Prompts and visibilityIn Sauror AI, a prompt is a question your buyers ask AI assistants, tracked over time to see how often the answers name your brand.
- 04Cited sources and next movesThe "Sources" screen in Sauror AI lists the web pages AI assistants cite in their answers, with the number of answers citing each page and how to get on it.
- 05PlansThe Track plan costs €10 excl. VAT for the first month, then €60 per month, excluding VAT.
- 06Sauror AI FAQSauror AI is a GEO software that measures whether AI assistants name and cite your brand; this page answers the most common questions about it.
Questions
- What is Sauror AI?
- Sauror AI is a GEO software (SaaS) that measures whether AI assistants name and cite your brand for the questions your buyers ask, how often, which competitors they name and which sources they cite.
- Who makes Sauror AI?
- Sauror AI is made by Marc Hemat, trading as Sauror, in France (SIREN 942946419). The company was founded on 3 September 2026.
- Do I need to install anything?
- No. Collection is automated. There is no browser or Chrome extension.
- Where is the app?
- The app is at app.sauror.com.
Sauror AI